Kansas City, MO (July 6, 2016) – Pure Cosmetics announced today the introduction of the new Waterproof Defining Eyeliner Pens to its cosmetics line, available to both wholesale clients and customers visitingwww.purecosmetics.com.
"The ability to create ultra-fine lines with ease is often a struggle with eyeliners on the market," says Miranda Coggins, founder and owner of Pure Cosmetics. "My goal was to create a liner that could be applied precisely without skipping or smudging and lasts all day."
The Waterproof Defining Eyeliner Pen features a fine sculpted precision tip that allows for even application of ultra-fine lines and/or the ability to create bold winged looks. The felt tip has been created strong enough to hold its shape during the application process, eliminating the issue of skipping or pulling associated with typical liner pens, and soft enough to be gentle on the skin. Available in Black and Brown, these highly pigmented waterproof liners are formulated with ultra-soothing aloe vera to aid in combating eye irritation.
Pure Cosmetics' Waterproof Defining Eyeliner Pens retail at a limited time, special introductory of $15 and are available in specialty salons/spas/boutiques and online at www.purecosmetics.com.